Jim Huffman is the author of The Growth Marketer’s Playbook, the #1 new release on Amazon in marketing, and the cofounder of GrowthHit, an growth marketing consultancy. Jim also serves as a growth mentor for Techstars, a startup accelerator. Jim has led growth at three different startups that went from idea to over $10M in sales and got featured by WSJ, TechCrunch or the TODAY Show. He has advised and taught marketing to brands that include Sephora, General Assembly, OREO, Hot Wheels, FedEx, Clorox and more. He serves as an instructor through General Assembly and the ANA.
Kelsey Hunter is the Founder & CEO of Paloma, helping brands turn messaging channels into revenue channels with personalized, automated shopping experiences. Kelsey has run Messenger-based acquisition campaigns for brands like LOLA and Plated, and has cut acquisition costs by up to 52%. Prior to Paloma, Kelsey ran product in marketing software and consumer startups, attended Y Combinator in Spring 2015, and was most recently named in Forbes 2019 30 Under 30 for Marketing & Advertising.